smart marketing
for clever folk.

We help businesses powering the UK’s vital service economy grow - with marketing that works just as hard as they do.

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hello, we’re Clever Folk.

Well actually, you are.

Because in 2025, a businesses offering real knowledge, skill and expertise is the ultimate flex.

But when it comes to marketing, it’s easy to feel:

– Unsure where to focus
– Worried about wasting money
– Overwhelmed by tools and trends

We get it. We’ve led marketing for some of the UK’s biggest brands - and run service businesses ourselves.

From independent specialists to growing groups, we help cut through the noise, avoid costly mistakes and make your human advantage work for you.

No bloated retainers
No snake oil or magic AI beans
No cookie-cutter playbooks

Just clear thinking for clever folk.

Sound like a breath of fresh air? Let’s talk.

Who we’ve worked for

ready to go from diy to roi?

Maybe you need a website that does your business proud.

Or to appear in the right search results, but don’t know how.

Or run digital ads but don’t know where to start.

We’ll help you create a marketing flywheel where reputation, results and revenue grow together. We can help you:

📍 Reach just the right customers

🧠 Build trust and credibility

🔥 Stand out in a crowded market

🤖 Work smarter, not harder

Our services

  • Digital advertising

    Digital Ads

    We can set up your ad campaigns on Google, Facebook, Instagram (and just about anywhere) to reach the right audience with precision.

  • Advertising creative

    Ad Creative

    Effective ads need compelling visuals and messaging. We make image and video ads that stop thumbs and drive action.

  • Search engine optimisation

    SEO & Discovery

    We’ll help you show up on Google, Bing and tools like Chat GPT, ensuring your services appear when people need you most.

  • Websites

    Websites

    We can build you a great website in a week - giving you a strong online presence fast. Got a site in need of love? We can fix that too.

  • Brand

    Brand

    We can help with your all-important brand strategy and visual identity. Need a name? We can do that too!

  • Content Marketing

    Content

    We can craft engaging content for your service business - helping to communicate your expertise clearly and effectively.

Service businesses built on real skills and human connections are essential to our local communities and we love them. Using our years of professional experience and running our own successful service businesses, our mission is to help skilled experts grow on their terms.

why we do it

how we do it

We’ll ask you a few questions and we’ll listen to your answers. We’ll then go away and come up with some recommendations to help your business. If you like the sound of them, we’ll get to work.

Want to talk marketing? 👉 Book a free consultation

NICE THINGS PEOPLE have SAID about us:

“I'd rely on Ben's judgment even if it was my last dollars in the kitty!.”

— Louis Timpany, Fix Radio

“Ben is one of the most innovative and professional marketers I've had the pleasure of working with.”

— Conor McNicholas

“Inquisitive, bright, focussed and restless. And a thoroughly decent chap to boot. 

— Nick Howarth, T&Pm

“Ben is, in my opinion, the smartest digital marketer in London.”

— Steven Lacey, The Outsiders

interested in working together?

Fill out some info and we’ll be in touch shortly…